The Story Behind the Name

by Leslie Ann Jones February 13, 2018

The Story Behind the Name by Muscadine Press

Hey y'all!

I'm Leslie Ann, the owner and founder of Muscadine Press. Welcome to our little corner of the internet! We're so excited to have you here! As you may or may not know, Muscadine Press began as the LAJ Shop, an offshoot of my writing and teaching ministry, but as time went on, it became apparent that the shop needed an identity apart from me, and so, Muscadine Press was born.

The Heart of Our Brand

In the spring of 2017, I was in the middle of a Bible study on the gospel of John with a group of sweet ladies from my church. After months of mulling over a new name for the shop, I sat down one week to prepare for class, and John 15 stopped me in my tracks. As I read the words, I felt an undeniable sense of rightness. It would take me many more months to arrive at a final name, but I kept circling back to John 15. I knew that it was important.

Jesus' instructions about abiding in him are at the heart of what we do here at Muscadine Press. Every single item that we develop has been carefully designed to help normal, everyday people like you and me cultivate faithfulness and abide in Jesus.

Our theme verse is John 15:5: "I am the vine; you are the branches. Whoever abides in me and I in him, he it is that bears much fruit, for apart from me you can do nothing." As believers, we're branches of that vine, offshoots from the main source of life, and we're called to bear fruit. Lots of it. Just like muscadines.

So What's a Muscadine, Anyway?

Now, if you're not from the South, you may be wondering what a muscadine is. Don't worry, you're not alone. Muscadines are a distinctly Southern variety of grape. They're happy to grow on their own in the wild, but they also flourish in cultivated vineyards. With a sweet flavor and tough skin, muscadines love the sun and produce more grapes than anyone knows what to do with.

Muscadine Press is a name rooted in the gospel, but it's also a little nod to my Southern heritage. It reminds me of the beautiful diversity of God's people. Some of us are muscadines. Some of us are concords. Some of us are lembergers. Some of us are sweet jubilees. Some of us are rieslings. But we're all his. And we're all called to cultivate a faithful life.

We're so excited to come alongside you as you cultivate faithfulness day by day. Can't wait to see what the Lord accomplishes in us and through us as we move forward.

Until next time, grace and peace.

Leslie Ann Jones is the founder of Muscadine Press




Leslie Ann Jones
Leslie Ann Jones

Leslie Ann is the founder of Muscadine Press. She lives in small-town Mississippi with her husband and daughters. In addition to running Muscadine Press, she writes and teaches Bible studies at her home church and enjoys the privilege of speaking and teaching at women's events from time to time. She blogs semi-regularly about faith and life at leslieannjones.com.




Also in The Vine Blog

On Summertime Quiet Times
On Summertime Quiet Times

by Leslie Ann Jones June 01, 2019 0 Comments

If it's hard to find time and space for a quiet time during the summer, give yourself some grace. Figure out what your bare minimum should be and do that as faithfully as you can. On the occasions when you have the luxury of more time, go a bit deeper. Know that God sees your longing heart, and you can rest assured that he will honor every single bit of effort that you put into seeking him.

Read this Post

The Hope of Spring
The Hope of Spring

by Leslie Ann Jones May 01, 2019 0 Comments

Spring is a living proof reminder that however dark and dreary your season of life, the gospel promises bright and beautiful days ahead. If you're in the middle of one of those wintery seasons, hold on to that promise. Spring is coming. It may arrive later than expected, but it will arrive nevertheless. God has promised, and he keeps his promises. Always.

Read this Post

Preach the gospel to yourself every day. Always remember. Never forget. | Muscadine Press
Always Remember. Never Forget.

by Leslie Ann Jones April 01, 2019 0 Comments

Preach the gospel to yourself day in and day out. This is the heart of everything that we do here at Muscadine Press. We know how easy it is to forget, so we create tools and resources designed specifically to help you remember. Today, we’re releasing four brand new Dwell Journals and two Gospel Truth Card sets out into the world, and it’s our hope and prayer that these simple things will remind you to look up and look to Jesus, even in the middle of busy days.

Read this Post

Sign up for monthly encouragement and free lockscreens in your inbox each month.